NOVAtest ® Kits and other Brands
Atlas Link Technology Co., Ltd supplies various in-vitro diagnostic (IVD) test kits under NOVAtest ® brand; and FASPIT ™ and Vaperon ™ are our new brand names, used specially on SARS-COV-2 antigen saliva test kit and SARS-CoV-2 Neutralizing antibody test kit, respectively.
NOVAtest ® Kit
As a world wide supplier of IVD test kits, since year 2004 we have been promoting in-vitro diagnostic (IVD) test kits under NOVAtest ® brand in the international market, and by now have expended the product scope to various NOVA test In-vitro diagnostic (IVD) test kits, including lateral flow rapid test kits, Dot filtration Assay kits, and ELISA kits. NOVAtest ® brand has been well recognized and accepted by customers from all over the world.
Protecting the Brand Name
In recent years, some customers' local competitors tried to maliciously register NOVAtest ® or NOVA ® test brand in their countries. We join-handedly with our customers in the local market, submitted the brand registration certificate and trading history to the local brand registration authority, and successfully defeated the effort to maliciously register NOVAtest brand in these countries. By cooperating with our customers in settling this kind of conflict, we have strengthened the cooperation relationship with our customers, and protected the benefit and market share of our customers.
Coming New Brands
With expansion of product scope, we are applying for new brand names. For SARS-COV-2 neutralizing antibody detection kits, we are applying for the Vaperon ™ brand; and for SARS-CoV-2 Antigen Saliva detection kit, we are applying for the brand name of FASPIT ™. This action will help to protect the fame of Atlas Link, as well as the market share of our newly launched COVID-19 rapid test kits.